Acronyms: the delight (and bane) of Information Technology communication strategy

Some Information Technology people love their acronyms and buzzwords.  In fairness this is OK when they are talking to a fellow IT person, but  when they try to communicate with the business they might come up with something like this:

Our ERP system has reached the end of its SDLC and it’s being replaced by an updated SaaS version that will run in the cloud on a PaaS solution. Among other things this will also enable us to allow for a BYOD policy to be implemented using ADFS, that will in turn enable a much more flexible work environment, WFH solutions and SFA applications come to mind, with any device that fits our SECPOL. A PaaS solution will relieve us from having to buy and maintain HW, and we believe this will be beneficial for our projects as it will free up our resources for more important tasks that will produce a real benefit for the company.

All they wanted to convey to the business was: “The accounting system in use is obsolete and needs to be replaced. To reduce the cost of maintaining the system in the new one users will not be able to personalize/customize as much of it as the solution is the same for everyone using it. It will be centrally controlled and managed, updated, upgraded, etc.  Also the servers will not be physically at our premises but in a data centre. The IT department resources will then be able to concentrate on delivering solutions to business issues, rather than fixes/patches/Service Packs to servers, systems, etc. This solution will also enable a much simpler and straightforward approach to working remotely, allowing for personal devices to be securely connected to the infrastructure. The IT department can finally help keeping the business processes sharp and actual, always in line with what the business needs.

Now, which one is more intelligible for a business user?


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